i am cold…for good reason it is 17˚ outside and the sky has opened up and is sharing all of the snow it has been collecting. what is a girl to do on a day like today? stay cozy and shop for knit ware obviously. immediately i turned to my favorite knitwear sisters marie and karen postesta of the loveliest micaela greg. i am so glad i did…take a look at everything i seem to need immediately…
in my opinion, the difference between a good shop and a superb shop is the retailer’s ability to tell a story. i can choose to purchase the same item from one rather than the other simply because i want to be a part of the story the best shops are able to tell.
in a world where i am constantly seeing beautiful things, i can truly say that beklina tells a story perhaps better than any other. the curation and thoughtfulness behind this online shop transports me to a place i want to be a part of. which is why i am so happy and humbled to introduce my latest collaboration! i am working with beklina to elaborate on the already fantastic story behind the brand.
i think that the best way to do this is by coming together on a pinterest board…where each pin comes together to inspire a moodboard of sorts…angelina rennell the founder and head curator is collaborating with me and is pinning stunning inspirational images as well…
i am thinking it is no coincidence i ended up on the future kept today…it is also no coincidence that i was found myself in the same spot approximately one year ago. the future kept is an online shop that, to me, does the most beautiful job of making me feel all warm and cosy. perfect, because no matter how hard i have tried to deny the change of season, it is indeed fall. the weather is noticeably cooler and warmer is something i am consistently in search of.
just as i said a year ago, the future kept is one of the most beautifully curated and presented shops i have come across. the photography styling and items seen here portray the type of slow-down lifestyle i strive for…
Mrs. French is a blogger, stylist, photographer, and completely obsessive when it comes to interior and fashion design. Mrs. French is the sole editor of the popular lifestyle/design blog Bliss.
